owes its origin to the town of San Juan y Martínez, which lies at the heart of the Vuelta Abajo tobacco zone. Here the Hoyo de Monterrey plantation, one of the great Vegas de Primera, can be reached through a gate on the town’s main square inscribed ‘Hoyo de Monterrey. José Gener. 1860’.
‘Hoyo’ literally means a ‘hole’ and, in this case, describes the low-lying position of the plantation on the fertile banks of the San Juan y Martínez river. José Gener, a Spaniard from Tarragona, first used his vega’s name on a Habanos brand in 1865. The flavour of Hoyo de Monterrey’s blend makes it an attractive choice for those seeking a delicate yet aromatic Habano that is lighter to the taste but has great elegance and complexity.
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